Product

Built for buy-side professionals

Mariner CRM is a specialist platform created for investment managers, private bankers, wealth advisers, and IFAs who need more than a generic CRM.

Feature overview

Comprehensive entity management

Create, edit, track, and report on:

Organisations and Clients
Contacts
Accounts, Portfolios and Products
Opportunities
Engagements (meetings, calls, emails)
Product balances
Engagements

Engagements and relationship tracking

Capture every interaction with structured detail: who, what, why, where, when, how.
Track outcomes, next steps, and follow‑up actions.

Dashboards and reporting

Insights for both sales executives and client managers:

Opportunity pipeline
AUM and revenue
Client tiering and at‑risk analysis
Engagement timelines
Entity relationship maps

Compliance and auditability

Complete audit trail
No hard deletes
Historical versions of all entities

Usability and navigation

Clean, minimalist layout
Quick‑add buttons

Why Mariner CRM works better than generic CRMs

Generic CRMs rely heavily on expensive customisation and still fail to capture the nuance of buy‑side relationships.

Mariner CRM is pre‑configured with industry‑specific data fields, workflows, and reporting structures, all for a reasonable monthly price

Request a demo